Wednesday, July 29, 2009

SIS. Deli+Café


Two Finnish sisters founded a deli+café with a philosophy easy to support. According to their website, SIS. Deli+Café aims at offering delicious, healthy and easy approachable food.

Aesthetics is not mentioned as one of their targets, but the brand identity and printed materials used are simply and stylish. The simplicity attracts in offering and taste: no more than perfect detailing. Not to mention the beautiful SIS. Deli+Café stores/cafés. Packaging are very tempting on the black shelves and just like part of the interior design.

Now SIS. Deli has launched together with another Finnish company, Iittala, a series of products called Goodness from Finland. The products are sold in Iittala shops and include goodies such as pasta, nuts, granola, marmalade, fudge and liquorish. The last is a must when talking about food in Finland.

Although the co-operation packages of SIS. Deli & Iittala plastic, unlike many other SIS. Deli products, they follow the company's black and white/ brown paper look. The smart look is not just fun to watch, but more ecological than four color printing. Not to mention, much cheaper.
Who said that good looking always costs more?

SIS. Deli+Café brand identity is designed by a Finnish design agency called Muotohiomo.
Photo: Deco-lehti

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